--- title: Salesforce Spring '24 Release description: It’s that time of year again! 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[24/7 Client Services](https://portal-ascend.okta.com/) [24/7 Client Services](https://portal-ascend.okta.com/) Salesforce, Salesforce Release Notes # Salesforce Spring '24 Release ![Default Author](https://blog.teamascend.com/hubfs/Logos/Ascend/Ascend%20Technologies_Vertical_Blue.png) TEAM ASCEND February 15, 2024 - [![LinkedIn](https://blog.teamascend.com/hubfs/LinkedIn-color%20(1).svg)](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fblog.teamascend.com%2Fblog%2Fsalesforce-spring-24-release) - [![Facebook](https://blog.teamascend.com/hubfs/Group%203%20(1).svg)](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.teamascend.com%2Fblog%2Fsalesforce-spring-24-release) - [![Email](https://blog.teamascend.com/hubfs/Group%20427320686.svg)](mailto:?subject=%3Cspan+id%3D%22hs_cos_wrapper_name%22+class%3D%22hs_cos_wrapper+hs_cos_wrapper_meta_field+hs_cos_wrapper_type_text%22+style%3D%22%22+data-hs-cos-general-type%3D%22meta_field%22+data-hs-cos-type%3D%22text%22+%3ESalesforce+Spring+%2724+Release%3C%2Fspan%3E&body=https%3A%2F%2Fblog.teamascend.com%2Fblog%2Fsalesforce-spring-24-release) ![](https://blog.teamascend.com/hubfs/Spring%2024%20Release_Blog_HS_FeatureImage.png) With the arrival of the spring season comes the much-anticipated [Spring '24 Salesforce Release](https://www.salesforce.com/products/spring-24-release/). Packed with exciting new features and enhancements, this release promises to elevate your Salesforce experience. Join us as we reveal our top 5 favorite features that stand out amidst the spring blossoms. [![Spring '24 Release](https://blog.teamascend.com/hs-fs/hubfs/Spring24Release.webp?width=760&height=428&name=Spring24Release.webp)](https://www.salesforce.com/news/stories/product-release-news-spring-2024/)[Source: Salesforce](https://www.salesforce.com/products/spring-24-release/) ## 1. Multi-Select Picklist Limitations Prompt This Salesforce general update now guides administrators on the limitations of multi-select picklists before creating the field type in Salesforce. Previously, when not privy to the limitations of the multi-select picklist, administrators would incur the limitations and, in most cases, migrate the data to a new field type to avoid solving the automation and reporting inefficiencies. [![Multi-Select Picklist](https://blog.teamascend.com/hs-fs/hubfs/Image-2-1.png?width=760&height=295&name=Image-2-1.png)](https://admin.salesforce.com/blog/2024/jens-top-spring-24-release-features)[Source: Salesforce](https://admin.salesforce.com/blog/2024/jens-top-spring-24-release-features) ## 2\. Financial Services Cloud Einstein Activity Capture Event Sync Events organized by external users now sync to your integrated calendar with Einstein Activity Capture, keeping calendars and availability up to date. The new feature promotes a Salesforce user as the owner of the interaction record, syncing the event details to Salesforce with the newly assigned owner’s calendar. Previously, only events organized by Salesforce users were synced to Salesforce from connected calendars. ## 3. Marketing Cloud Account Engagement (Advanced & Premium Editions only) Leverage generative AI to streamline content creation to quickly generate forms, landing pages, email subject lines, and email body content with Einstein Assistant for Account Engagement.   ## 4. Einstein Search Is Enabled by Default Salesforce customers now have Einstein Search enabled and ready to configure to the specific needs of the organization by default. The AI-enabled search finds data based on the objects and records used the most to accelerate productivity. End users are enabled to update records quickly while also reducing clicks to find the information needed.   ## **5. Sales Planning Optimization with Sales Cloud Maps Lite** Keep sales reps focused on meeting and exceeding sales targets as they plan in-person visits with Accounts, Contacts, and Leads. By identifying customers and prospects on a map, sales reps can plan their routes, drive fewer miles, and have more meetings. [![Sales Cloud Maps Lite](https://blog.teamascend.com/hs-fs/hubfs/image-png-2.png?width=760&height=368&name=image-png-2.png) Source: Salesforce](https://www.salesforce.com/) For a detailed run-down of the Spring' ’24 Release, check out the [Release Notes](https://help.salesforce.com/s/articleView?id=release-notes.salesforce_release_notes.htm&release=248&type=5).  ## Team Up with Ascend [Ascend Technologies](https://teamascend.com/about-us/) is a Salesforce consulting partner enabling business growth and innovation. As a Summit Salesforce Partner since 2009, we have completed 800+ successful projects and achieved a 4.9-star customer satisfaction rating.  Connect with us on [LinkedIn](https://www.linkedin.com/company/teamascend/), [Twitter](https://twitter.com/TeamAscendTech), and [Facebook](https://www.facebook.com/ascendtechnologiesllc). Looking for insight or assistance regarding your Salesforce platform? Schedule a consultation below! *Written by [Tom Palaia](https://www.linkedin.com/in/thomas-palaia/), Salesforce Sales Engineer * [![New call-to-action](https://no-cache.hubspot.com/cta/default/2733374/193b6895-c6a1-44d9-b4e6-c1cc6ba6ae22.png)](https://cta-redirect.hubspot.com/cta/redirect/2733374/193b6895-c6a1-44d9-b4e6-c1cc6ba6ae22)   ### Table of Contents #### Get Insights Sent to Your Inbox ## Related Articles ![How to Build an AI Governance Framework a Lean IT Team Can Run](https://blog.teamascend.com/hubfs/software-engineers-collaborating-on-code-in-office-2026-09-21-23-15-07-utc.jpg) Salesforce, Salesforce Release Notes ### [How to Build an AI Governance Framework a Lean IT Team Can Run](https://blog.teamascend.com/blog/ai-governance-framework-for-lean-it-teams-ascend) September 24, 2026 [Read Now ![arrow](https://blog.teamascend.com/hubfs/SVG%20(2).svg)](https://blog.teamascend.com/blog/ai-governance-framework-for-lean-it-teams-ascend) ![How to Choose the Right Salesforce Products for Your Business](https://blog.teamascend.com/hubfs/AdobeStock_1458786464.jpeg) Salesforce, Salesforce Release Notes ### [How to Choose the Right Salesforce Products for Your Business](https://blog.teamascend.com/blog/how-to-choose-the-right-salesforce-products-for-your-business) September 22, 2026 [Read Now ![arrow](https://blog.teamascend.com/hubfs/SVG%20(2).svg)](https://blog.teamascend.com/blog/how-to-choose-the-right-salesforce-products-for-your-business) ![What Is Shadow AI, and Why Is It a Compliance Risk Right Now?](https://blog.teamascend.com/hubfs/woman-working-from-home-at-desk-with-laptop-2026-03-13-01-57-07-utc.jpg) Salesforce, Salesforce Release Notes ### [What Is Shadow AI, and Why Is It a Compliance Risk Right Now?](https://blog.teamascend.com/blog/shadow-ai-compliance-risk-regulated-industries) September 17, 2026 [Read Now ![arrow](https://blog.teamascend.com/hubfs/SVG%20(2).svg)](https://blog.teamascend.com/blog/shadow-ai-compliance-risk-regulated-industries) [![Ascend Technologies](https://blog.teamascend.com/hs-fs/hubfs/Logos/Ascend/Ascend%20Technologies_Horizontal_FullColor_White.png?width=200&height=107&name=Ascend%20Technologies_Horizontal_FullColor_White.png)](https://teamascend.com/) Contact 833-639-2285 - - - - - - Company - [About](https://teamascend.com/about/) - [Services](https://teamascend.com/services/) - [Testimonials](https://teamascend.com/client-success-stories/) - [Partner With Us](https://teamascend.com/about/partner-with-us/) - [Resources](https://teamascend.com/resources/) - [Contact](https://teamascend.com/contact/) - [Careers](https://teamascend.com/careers/) - Services - [IT Consulting](https://teamascend.com/services/strategic-consulting/) - [Cybersecurity](https://teamascend.com/services/cybersecurity/) - [IT Infrastructure](https://teamascend.com/services/infrastructure/) - [Cloud](https://teamascend.com/services/cloud-computing/) - [24/7 Support Desk](https://teamascend.com/services/infrastructure/support-desk/) - [Microsoft Services](https://teamascend.com/services/microsoft-365/) - [Salesforce Services](https://teamascend.com/salesforce-services/) - [HubSpot Services](https://teamascend.com/services/hubspot-services/) - [App Development](https://teamascend.com/services/application-development/) ### Empowering Technology. Powered by People. Technology is critical to businesses across all industries. Today's technology must be smart, reliable, adaptable, and secure. At Ascend Technologies, we deliver solutions at the highest level, from cloud computing to proactive cybersecurity strategies to Salesforce excellence. And the team? As impressive as the tech. Our practical support is focused on one thing: your success. Let's see what we can do together. [Contact Us](https://teamascend.com/contact/) ©2026 Ascend Technologies, LLC, All Rights Reserved | [Privacy Policy](https://teamascend.com/privacy-policy/) ```json { "@context" : "https://schema.org", "@type" : "WebPage", "breadcrumb" : { "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://blog.teamascend.com", "name" : "Home", "position" : 1 } ] }, "dateModified" : "2024-06-25T18🇲🇲29", "description" : "It’s that time of year again! 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